The likelihood of you hitting your quota depends on where you work [new data]

Why are you in sales? Have you been drawn to autonomy and the rise adrenaline rush of making a deal? Or was your first job in sales - and the rest is history?

The answer may have something to do with it. something to do with where you live.

A survey of over 250 B2B salespeople in the field by Steve W. Martin, author of Target Heavy Hitter Selling , revealed those in the Midwest are most likely to be in sales so they can "control their own destiny ", while that Southern representatives are most likely to say "it happened naturally ”. About 40% of salespeople in the Northeast are primarily motivated by money.

Source: Harvard Business Review

The Northeast also has the highest percentage of reps who have polite but limited relationships with their clients because they are both busy. Western salespeople, on the other hand, are more likely to feel personally invested in the business. success of their customers. Salespeople in the South gave mixed responses: around 19% develop close personal relationships with their customers, but 15% say they are satisfied with keeping a “general push” on the account after the sale.

Source: Harvard Business Review

Who is the most successful? Representatives from the west coast average 112% of their quota. Representatives of the south and northeast reach 92% and 91%, respectively. When the quota averages 86%, representatives from the Midwest take the last place.

Source: Harvard Business Review

Job satisfaction may be linked to reaching quotas, because close one in four Midwestern residents give their career a "C" or less. Meanwhile, West Coast salespeople are most likely to give their careers an "A" or "B" , closely followed by their northeastern counterparts.

But the region doesn't always make a difference: there's a topic that most salespeople agree on. all the country prefer to call or sendr an e-mail to new prospects at the start of the week. Tuesday and Monday are the most popular days; Thursday and Friday are the least popular.

Let us know in the comments how and why you got into sales.